Publication

Publications


CREATING INTERGENERATIONAL COALITIONS

 Contents of Part Three

IV. Six good reasons to start programs

V. Nuts and bolts of a statewide initiative


IV. Six good reasons to start programs

Intergenerational programs work because they spring from real needs. Research shows that six basic reasons motivate individuals to develop an intergenerational program.

1. Response to a need

The strongest reason for beginning an intergenerational program is that an educator or service provider experiences a need or crisis that might be alleviated through involvement of older persons. They "seize the moment" and take action to include older folks. For example, a junior high attendance officer is concerned about students' lack of interest in school. When he involves older men helping students repair a boat, the attendance figures rise magically.

The problems faced by children and youth such as drug abuse, teenage pregnancy, isolation and peer pressure have become, in some cases, insurmountable. And yet, when an older person is available -- just to listen -- astounding successes have resulted that ultimately reduce drop-out rates, promote self-esteem, and generally improve the quality of education.

2. Desire for interaction

A second motivator is concern that young people have few opportunities to interact with older people. Years ago, people spent more time with their extended families. Grandparents enjoyed time with their grandchildren, and Sunday get-togethers usually included relatives from three or more generations. Today, Americans are finding they must work to bring young and old together. With changing demographics, mobility, single-parent families, television, and lack of an established process for uniting young and old, older adults are excluded from education and young people from relationships with older friends. Young and old are often physically and socially isolated from one another.

3. Richness of experience

A third reason to develop programs is the depth and richness of experience of the older population. The older population has much to give. Some of the most creative, productive, and fertile minds are those of individuals in their 70s, 80s, and 90s. Georgia O'Keefe, Helen Hays, Benjamin Franklin, Michelangelo, and others did some of their best work in their later years. Unfortunately, most students do not have the opportunity to benefit from the experiences and talents of older adults.

4. Learning about the aging process

The fourth factor is the benefit of early learning about the aging process. "Children in the primary grades today will enjoy an unprecedented longevity, stretching for 80 or more years," says Ann Gale, Chicago Department on Aging. "So it is essential for them to develop positive attitudes toward older people, toward aging, and toward planning for their long lives." Further, says Fran Pratt of the Center for Understanding Aging, "when students are involved in intergenerational programs, they tend to develop a more positive perspective about their future as individuals who will grow old. They are better able to recognize the potential for good health, involvement, and creativity at all stages of life. They also gain positive role models, older friends, and the opportunity to contribute, which results in a stronger self-image."

"The best way to study and understand the aging process is to involve older people," says Pratt. "You can't study botany without plants, and you shouldn't study aging without those experiencing the process." Aging can be included across the curriculum without great preparation. Teachers find meaningful methods to utilize aging education in such subjects as history, literature, science, and math. Community college and university professors discover that aging is a multidisciplinary topic. "Aging concepts can enrich history, engineering, communication, or physiology," says Pratt. "In fact, it is difficult to think of a discipline not related to aging."

5. Impact on behavior

The fifth motivating factor for initiating intergenerational programs is the impact that older persons have on the behavior of students. "The presence of older adults in a classroom can have a calming effect on students," reports Jerry Montague of Gilson-Brown Elementary School. The traditional values often displayed by retirees can provide stable foundations to anchor the tentative values of students. The experience and confidence of those who have encountered the problems of adolescence and survived to confront even more pressing problems of age can command respect and present students with an objective and credible viewpoint. One of the students at an inner city project said to his mentor: "I am so glad you are here, you will help us stay out of the gangs."

6. Contributions by young people

One of the most important reasons for developing intergenerational programming is the contribution that students make to the older person, even when the program has been framed to assist students. Older persons are not always able to communicate the importance of the experience, but it is similar to the experience of the young -- the realization that they are unique individuals making a valuable contribution. Through young people, older adults learn about what it is like to be young in America today. Intergenerational programs can help older persons find a new, rich dimension to their lives. Lives once weighed down with loneliness can be lightened with a sense of belonging, accomplishment, joy, and often a renewed passion for learning. One retired engineer commented, "I was bored with retirement, I needed new challenges. Working with gifted students in math has presented that opportunity for me." Some of the most important contributions of programs are the listening and dialogue shared between young and old.

back to top

V. Nuts and bolts of a statewide initiative

The rapid growth of intergenerational programs in the last decade has been very beneficial. The increased momentum and visibility in the media are great accomplishments. We must be cautious, however, that intergenerational program development does not become both the goal and the outcome. Programs alone are not enough. They must be integrated into larger community institutions and become a permanent mechanism to bring generations together. To fully address the problems and needs of education, the programs must evolve into a larger system that Tom Shannon, executive director of the National School Boards Association, calls an "intergenerational infrastructure" that supports service and learning as integral parts of educational and community life.

I wish I could say we had this global vision of community service and learning back in 1985, when we started the Illinois Initiative. At the time we were convinced that the older population was an untapped resource, that intergenerational involvement was logical and productive, and that classrooms were an ideal place to begin. But our vision was narrow: we wanted simply to involve older people in classrooms. In the ensuing years, it has become apparent that such programming must be a part of a larger plan--thus the slow evolution from a program development orientation to a community development focus.

This chapter presents some of the lessons we've learned about building coalitions, and some of the top-down and bottom-up strategies that have strengthened our statewide intergenerational initiative.

Meaning of Coalition
Bringing People together
Working from top to down
Establishing a State Initiative
Starting at the Bottom
Selling Concept to Administrators
Communications and Publicity
Coalition Building begins the Momentum
Using Survey as a Tool
Keeping Coalitions Alive

back to top

The meaning of coalition

The word coalition is derived from the Latin coalesce, which means to grow together, to unite or merge into a single body. Coalitions attempt to create a unity and a fellowship that allows a group of people to solve problems or make progress that the individuals alone could not. In a successful effort, individuals become part of a new and unique creation, growing together into a unit dedicated to helping and growth.

The question is asked which comes first, the coalition or the program? In some respects any intergenerational education program is a coalition, because it is comprised of the teacher or coordinator, older people, and young people. The seed of an intergenerational coalition is simpler still: an individual concerned about a special need, such as a student's reading or an older adult's isolation. When that person recruits an older adult or a student to help, a coalition begins to grow.

If the teacher shares her success with other teachers and the principal, the program often expands from a classroom coalition into a school coalition. As more seniors and family members become involved or see benefits, the coalition can evolve further into a community-wide initiative.

Once a program has grown beyond a few participants, a more formal structure can help ensure continuity and expansion to a larger audience. The informal coalition at this point becomes more formal, tapping resources from the school, retiree organizations, community-based organizations, clubs, and/or local businesses. These connections, which often develop subtly and over many months or years, form the framework of an intergenerational infrastructure, and with further development the potential of an intergenerational service and learning community.

back to lessons

Bringing people together

Bringing dynamic people together is the spark that ignites the fire of a coalition. One person may have a vision, but until it is shared and accepted by others, it has little potential for making an impact. People come together for a hundred reasons: they want to talk to each other and share information; they want to organize a specific activity; they want to compare and contrast missions; they want to address a problem; they want to view the long-term impact of their work. A coalition -- a roomful of people with common interests and goals -- can provide answers to questions like: What are we doing separately that we could do together? What organizational priorities are similar? What can we get out of working together? What can we give that may be valuable to others?

Working together to accomplish one goal or activity creates a precedent, leading to a tradition of achieving -- triumphing -- together. Interaction after the goal is reached leads to further linkages.

Working from the top down

As important as it is to build programs at the local level, a state initiative cannot be created without work from the top. Policy is made and funding is channeled at the higher levels of government, so local efforts can benefit by putting some effort into top-down strategies.

Beginning a state or regional coalition may happen any number of ways: by forming a small group to brainstorm, by pulling people together to address an issue, by writing a proposal, or by geographically expanding the mission of an existing organization. The experiences of 17 coalitions in Illinois point to five steps used in many successful efforts:

1. Identify existing intergenerational resources and make use of them.

2. Obtain organizational support by framing activities in terms of the organization's priorities, and by producing benefits for the organization.

3. Create momentum by developing and implementing a collaborative activity.

4. Publicize the accomplishments of organizations working together.

5. Promote continuity by nurturing committed leadership.

Those who have had the greatest success with intergenerational development have spent minimal time discussing organizational composition and mission. Instead they moved swiftly into action. Momentum is built by doing something. An activity successfully completed creates a spirit of camaraderie and helps establish leadership.

The challenge for coalition developers is to bring local people into the regional or statewide process in a way that encourages them to take ownership. One promising approach is to involve leaders and those with the power to make things happen. These leaders may be found in the most surprising places, so it is fruitful to look among many different organizations, businesses, the media, and individuals.

Other beginning strategies include developing a focus group, brainstorming with others who are interested and committed, working with a group to hold a meeting or retreat, or involving a network supportive of intergenerational efforts. By involving a group or steering committee, a broader base is established.

back to lessons

Establishing a state initiative

The concept of intergenerational programming is so timely and cost-effective that most statewide and regional organizations are interested in getting involved. Administrators often are already supportive of the concept and are just waiting for someone to offer them a mechanism to get started.

The "blessing" from the top not only gives the initiative credibility. Often, it leads to the agency gathering and disseminating ideas and information within the organization and to the public, which creates support for local activities. Outreach sometimes also takes place to other agencies within government or the non-profit sector, with the intent of creating cooperative, mutually beneficial programs. These statewide groups then disperse information and enthusiasm through their own networks to reach communities and schools, where development really happens. For example:

1. Collaborative activity: Members of the American Association of Retired Person's state leadership meet with PTA and School Board Association state officers and discuss the ways that teachers could help older folks feel more comfortable in the classroom and how teachers might feel more comfortable with older volunteers. They decide this discussion could be beneficial to local chapters.

2. Dissemination of idea: The PTA, School Board Association, and AARP officers ask their membership to give them ideas on promoting this dialogue.

3. Local program development: The discussions at the local level help identify strategies to welcome older folks into the classroom and give teachers the opportunity to discuss their reservations about intergenerational programs.

As a result, increased publicity gives programs renewed momentum and plants the seeds for new programs.

back to lessons

Starting at the bottom

No matter how successful one is at the state level, action at the local level will always be the lifeblood of a meaningful coalition, because the day-to-day work in communities and schools provides the basis for development of statewide policies and programs. Many types of activity can help get local programs started and promote excitement to keep things rolling. If you already have a coalition, get participants involved in planning a momentum-creating event. If not, form a task force, steering committee, or advisory committee that represents key local organizations, and choose a short-term strategy for spreading success.

Staging a regional retreat -- A retreat can be quite effective at the local level. It could be a morning or afternoon session, a weekend event, or a series of meetings. Plan an agenda, identify individuals to attend, set goals, hold the event, get commitments, and make plans for the follow-up.

Creating awareness -- The Chicago Metropolitan Intergenerational Committee was developed by committed leaders who realized that together they could create awareness of the benefits and importance of intergenerational programs. Over 10 years, the committee has brought many people together to share experiences and discuss expansion of programs. The committee has helped many groups get started and was important in the genesis of the Illinois Intergenerational Initiative.

Linking township agencies -- The Bloom Township Intergenerational Council was established with community-based organizations including a township office, a community college, senior citizen service providers, and RSVP representatives. The group's main purpose was to help township offices combine resources and work together. Every year it plans a major special event for Older Americans Month.

Talking to teachers -- A group of educators, service providers, and local business people in Springfield decided to find out what the community needed from an intergenerational perspective. Their needs assessment resulted in a conference and the group taking on responsibility for promoting intergenerational efforts. Teachers now have an excellent resource at their fingertips.

Action of local colleges -- Community colleges have great potential to instigate intergenerational coalitions. A coalition of 38 community colleges was the vehicle to bring educators together to discuss outreach to older persons and ways to collaborate.

Focus on the inner city -- A Chicago Public Schools volunteer program director convened a series of bimonthly meetings with people representing housing, literacy, aging, RSVP, retirees, and other volunteer organizations. The Chicago Intergenerational Network has resulted in greater awareness of the activities in public schools, housing projects, and aging agencies.

Networking through libraries -- The Pekin Public Library invited 50 service organizations to highlight successful intergenerational activities and prepared a manual on these resources entitled "Bringing Generations Together."

Breakfast dialogue -- Illinois State University organizes breakfast meetings to encourage discussion on intergenerational efforts. Once a month during the spring semester, professors and students join teachers, service providers, retirees, librarians, and businesses to share, care, and learn together.

Youth conference -- The DuPage Multigenerational Consortium pulled 30 human service and education organizations together to present a youth conference. Area seventh graders participated with senior citizens and discussed relationships with parents, dating, chores, drugs, and other issues.

back to lessons

Selling the concept to administrators

Once a small coalition is formed, it is always important to involve the administration of participating groups. Contact with directors, principals, deans, or supervisors helps promote institutional involvement and ownership. When "selling the idea" to your supervisor, think about their priorities and the flow of power within the institution, and use this information to develop support. This support may be available simply by asking, but it may also require considerable planning and effort to accomplish.

Community or neighborhood forums offer an opportunity for highlighting successful intergenerational programs, and are important tools for gaining the attention of administrators. The seven regional Circle of Helping meetings in Illinois provided an opportunity for decision-makers to obtain information about intergenerational programs. The events were also a public relations opportunity for recognition of exceptional programs.

Another way to build support among administrators is to bring together an advisory group or other interested parties to discuss how intergenerational programs can address priorities of the organization.

Communications and Publicity

Maintaining a high level of communication about the benefits of intergenerational programs is essential both within the local coalition and to the outside world. It is important to keep communication flowing to the top of each member organization, whether by telephone, memos, newsletters or media attention, because if leaders don't know what you are doing to help them, they may think you aren't doing anything. In Illinois, this process was built in because of a sign-off process for the Higher Education Cooperation Act funding. At least once a year, we describe our progress and make recommendations about the next year's goals. This keeps state leaders aware that the project is continuing, that goals are being accomplished, and that a broad base of support has been created.

Reaching the public is even more important, because people get involved when they have seen what can be accomplished. Planned use of radio, TV, and print media to promote awareness of intergenerational topics and to recognize those involved will help build external support and strengthen the resolve of members to persevere and move ahead.

Early in the program when the innovator is recruiting, the media can assist by announcing opportunities or highlighting articles in local newspapers. Once the program is in place, the media can highlight the program and its benefits to the community. When volunteers are being recognized, there are no better methods than radio announcements, television interviews, and local newspaper coverage with pictures and a discussion of the intergenerational concept. Continuation or expansion of programs often depends on organizational support, which is more likely to result if the community is aware of the program's accomplishments.

Good advice comes from Jerry Montague, principal of Gilson Brown Elementary School. He keeps the local newspaper informed about school activities, especially those that include a good picture or an interesting story. The news articles work well for both: the school gets much deserved exposure and the newspaper has a good story.

Remember the best public relations tool is word-of-mouth. Individuals who are involved spread the word about the benefits. There is nothing like a phone call or personal contact to spark and maintain interest.

back to lessons

Coalition building begins the momentum

In Illinois, people first came together in a steering committee made up of representatives of the main systems of higher education. The committee worked for eight months by phone, memo, and in person to plan the founding invitational meeting.

The steering or planning committee is the foundation for larger participation and provides continuity for the project. The membership of the steering committee will change over time, and momentum needs to be recreated from time to time, but its core functions are vital to any coalition: people come together, discuss important issues, expand involvement, and help gain further exposure.

The steering committee in Illinois first created momentum through the invitational retreat. The funding for the retreat was obtained by small contributions from a number of organizations. The retreat helped bring together experts in the field, leaders with clout to make something happen, and others interested in the idea of intergenerational programming. It featured formal presentations, informal networking, and time set aside for analyzing individual and organizational commitments to intergenerational efforts.

The retreat got things started, but soon that momentum would be lost and another wave would need to be created. Participants were asked at every meeting to make short- and long-term commitments. These written commitments were monitored at scheduled intervals, and many groups wrote to brag about accomplishments. Most do not complete their objectives as written, but almost without exception, they accomplish something, most often information sharing or paving the way for an intergenerational activity.

back to lessons

Using a survey as a tool

Another strategy used in Illinois, working from the top down, was the use of a survey that gathered information and promoted awareness of the initiative. The 18-question survey was administered in personal interviews with 18 regional school superintendents and 18 managers of Educational Service Centers, which are responsible for professional development of teachers within a geographic area. The interviews, which asked the administrators about their interest and knowledge of intergenerational efforts, planted seeds for future action. Often an administrator will tuck away a piece of information until it is more relevant to the organization and its needs. For example, three years after one interview, an agency CEO called to say that the organization had developed a comprehensive intergenerational program. A school superintendent called a year after an interview to announce he had included intergenerational involvement as a priority in the district's planning for the following year.

Surveys can create interest and momentum if they are used to inventory existing programs and expertise at community-based organizations, schools, colleges, nursing homes, retirement communities, universities, and area agencies on aging. This information can be the basis of a clearinghouse. Often libraries are interested in promoting this type of activity.

back to lessons

Keeping coalitions alive

Continuity has proven to be one of the most difficult aspects of developing programs and coalitions. Yet many programs have flourished for years, have moved smoothly from one leader to the next, and have continued to set and accomplish goals.

Staffing is one key to a coalition's ability to flourish. Though a full-time coordinator is not always needed, most coalitions require at least a part-time, self-motivated individual who can maintain a steady stream of phone calls, letters, reports, and meeting reminders to members. Positive feedback is especially important, whether in the form of a congratulatory letter about a particularly good program or recognition at some public event. Continuity of the staffed position will help ensure continuity of the coalition: a few months of inactivity in the summer, for instance, may do no harm, but six months or more without communication or an event can allow a coalition to fade into obscurity.

Other components of successful coalitions are:

  • Committed leadership -- The coalition continues with the same leader or moves from one committed person to another with a similar vision and commitment.
  • Manageable goals -- The coalition begins small and sets modest expectations for initial growth. This gives the program developers time to diagnose difficulties and respond.
  • Value to the organization -- The coalition addresses the priorities of its sponsoring organizations, or at least makes the organizations look good.
  • Benefits to people -- The coalition makes a visible difference in the lives of young people and elders -- it satisfies local needs.
  • Publicity -- The coalition makes sure the value of its efforts is understood by those in power by providing a flow of information through schools, agencies, and communities.

back to top



Valid HTML 4.01 Transitional    Valid CSS!